Case Studies

Read our latest stories from leading experts and businesses.

BRANT CLAYTON AND MATTHEW THOMAS

LINCOLN FREE WALKING TOUR

Winner of the Arts, Culture and Heritage Award at 2022's Destination Lincolnshire Tourism Excellence Awards, Brant and the dedicated team at Lincoln Free Walking Tours is using this accolade to push forward with further plans for tours, attract new recruits and more keen walkers. Destination Lincolnshire partners, Lincoln Free Walking Tours joined us following the incredible success of an online collaboration we worked with the team on over 2021's Discover Lincolnshire Weekend.

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Kate Ellis

CITY OF LINCOLN COUNCIL

No stranger to transformation, Kate Ellis has had a hand in some of Central Lincoln’s most recent development projects, adding to the visitor experience as soon as people arrive. The point woman on the new Central Car Park, Lincoln Central Bus Station and Train Station forecourt developments, Kate’s work in the centre of the city not only introduced an appropriately professional gateway into the city but acted as the catalyst for the continuing development and evolution of The Cornhill area.

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Michelle Sacks

BOSTON, EAST LINDSEY AND SOUTH HOLLAND COUNCILS

A huge part of Michelle’s role comes down to shaping the visitor economy from the inside, through the team and elective members that support it. Utilising a huge network of key contacts countywide, Michelle is already actively working to further the mission of Destination Lincolnshire.

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Lydia Rusling

SOUTH & EAST LINCOLNSHIRE COUNCILS PARTNERSHIP

Encompassing four areas - strategic capital projects; investment and skills; funding – the area which we support three town deals (Skegness, Mablethorpe and Boston) and two town deal boards; and the place team which has recently been restructured with a focus on place, heritage, culture and visitor economy – it’s safe to say Lydia Rusling is shoulder deep in the development of our visitor economy.

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NICKY VAN DER DRIFT

INTERNATIONAL BOMBER COMMAND CENTRE - IBCC

Today, Lincoln’s International Bomber Command Centre is a rich attraction, tapping into myriad audiences, welcoming 285,000 visitors in four years, and making it the third biggest attraction in Lincoln, following the cathedral and castle.

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Our Partners


We have more than 250 Destination Lincolnshire partners just like you who are seeing the benefits of being part of our business community. Join the likes of English Heritage, The National Trust, Spirit of Skegness, Siemens, International Bomber Command Centre, Stokes of Lincoln, Rand Farm Animal Park, Bridleway B&B Riseholme and Away Resorts Boston. on our mission to make Lincolnshire a top 10 destination.

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